Having your own website is like owning a shop that's open 24/7. Your own web page can also act as a business card that can be viewed by global Internet surfers at anytime. Building a website can help you to offer your products and services even as you sleep. Read this guide that explains how to get your own website.

Guide to building a website

Step 1: Choose a domain name

Choosing the right domain name is very important. It should be short, relevant and contain the right keywords that are used to search for your products. Go to your top competitor's website and download his list of keywords by right-clicking his page and choosing "view source." Extract the keywords, and check them using the Google Keyword Tool. Now, create your business name and book a domain (preferably, .com).

Step 2: Choosing a website/page hosting service

There are many hosting company websites - read their reviews and choose a service that is stable, reliable and reputed. Your web host must feature one-click WordPress installation and support your database. It must feature 24/7 technical support, both online and on telephone. If you are setting up a shop, you need a shopping cart and payment terminal access. Go with a strong web host that is affiliated with relevant e-commerce providers.

Step 3: How to build your own website

You can choose to use website builders, which are software that help you to create websites on the fly. Using web builder programs is not recommended for beginners though. You can also choose to hire a freelancer to create your website.

However, if you are operating an e-commerce website, you will need database programmers to support your website. In such cases, you will have to recruit appropriate programming talent.

You can also learn how to install WordPress on your website (your host will likely have this service) and play around with it, in case you are a beginner. Here are some of the essentials of website design:

1. Your site must be simple - avoid too many images and too much text.

2. Keep the interface user-friendly, relevant and simple to navigate. Products must be categorised logically.

3. Avoid Flash introductions or pop-ups. A Flash introduction puts off visitors who don't want to waste their time watching animations. Pop-ups are universal irritants.

4. Plug-in interactive tools like newsletter and whitepaper opt-ins. These tools are provided by the web host.

Final word

You must create your own online business in this day and age. If you are a beginner, now is the time to get started. The simple guide above illustrates how to set up your own website, easily and quickly.

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